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Planet Smoothie

Planet Smoothie The Oscars

If you thought The Oscars were just about one night of glitz and glam, think again. Leading up to the big show, stars are invited to exclusive Pre-Oscar Luxury Lounges where they are treated to some of the latest and greatest in product innovations and pampered with free samples and swag.

This year, Planet Smoothie® was front and center with nutritious offerings at the Pre-Oscar Lounge, hosted by TMG International, held on March 2 and 3. The VIP event welcomed guests each day, including celebrities, influencers, bloggers, editors, and their guests, as well as event sponsors.

Planet Smoothie samples were blended on-site over the two-day event including a superfood favorite, the Pineapple Tropi-Kale Twist™. Blended with almond milk, leafy greens, passion fruit, and pineapple, this vegan smoothie is packed with nutrients that kept guests fueled all night long.

Celebs and guests of the Pre-Oscar Lounge were also given a sneak peek taste of our new summertime smoothie, Rio Berry Bliss™. The limited-time offering provides refreshing hydration and features coconut water, açaí, strawberries, raspberries, pineapple, and the new Hydrate Blast.

It was an honor to be part of the TMG Pre-Oscar Lounge and we were thrilled to offer nutritious samples to thirsty guests. It was obvious Planet Smoothie provided the perfect backdrop for smoothie selfies and star studded snaps that filled newsfeeds and generated some serious FOMO.

About Planet Smoothie

Planet Smoothie® , intent on redefining the smoothie category, is among the country's top smoothie concepts. The brand appeals to a demographic of loyal, active and occasion-driven customers who want to live a healthier lifestyle. Planet Smoothie offers real fruit smoothies with lower calorie, lower sugar, and higher protein options, giving customers a quick, portable snack or meal replacement. The brand's menu is organized into lifestyle categories to assist customers in finding the smoothie that helps them to achieve their personal goals, including protein, energy, and Planet Lite™ categories. The Planet Smoothie brand operates approximately 140 locations in over 20 states. In 2015, Planet Smoothie was acquired by Scottsdale, Arizona-based Kahala Brands™, one of the fastest growing franchising companies in the world with a portfolio of 22 quick-service restaurant brands and approximately 2900 locations in 28 countries. 

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